All You Need to Know About Boosting Asset Utilization with GPS Tracking

Asset utilization is all about getting more revenue from the investment one has put in place. For fleet companies, the biggest asset they have is the vehicles, which include delivery trucks, vans, and passenger buses or cabs among others. Drivers and employees at large are also assets to the company, and tracking them is important as well.

Every fleet owner and the management should utilize all the assets carefully through tracking to ensure that the profit margins remain high. Fleet managers and owners should know how to boost asset utilization.

What Is GPS Tracking?

Fleet tracking involves knowing where all the vehicles are at any one time. The concept has been in use for a few decades since GPS technology was released for public use. Today, the strategy has greatly evolved to offer accurate results and interactive features.

Basically, GPS devices are installed in all vehicles, and compatible software is used to display real-time results on devices carried by the managers. Therefore, managers can monitor the vehicles in real time and guide drivers on the routes to use at any one time.

Asset Utilization with GPS Tracking

As soon as the GPS tracking solution is installed, the fleet company automatically starts to boost asset utilization. To better understand this, look at how GPS solutions increase revenue.

  • Route optimization – there is a common adage that says, “time is money.” Therefore, saving time during the delivery of products or transportation of commuters is very essential in a fleet company. GPS tracking includes a feature that promotes route optimization. When you visit a useful source to learn more, you should check for this feature. Apart from this, the technology also provides live updates on traffic and proposes the best routes to use at any one time.
  • Promotes brand recognition and reputation – clients only trust delivery vehicles that are on time and ensure the safety of their cargo. As we all know, GPS tracking promotes the safety of fleet vehicles when they are traveling to their destinations. The tighter these measures are, the better your company’s reputation will be. This will bring more clients to your business.
  • Improvement of driving behavior – GPS tracking can show the driving behavior of all drivers. Some put vehicles in idle while others park for many hours. Others are in the habit of using long routes even when there are better routes. Managers will have an easy time managing these issues with a GPS tracker to optimize asset utilization for more revenue.
  • Reduction in fuel consumption – cutting the expenses of a fleet company is essential in boosting the profit margins. GPS tracking will do this in a perfect way when drivers use the shortest routes and follow the best driving habits. According to experienced fleet managers, fuel reduction is one of the best ways GPS tracking boosts asset utilization.
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Also read: Car Fleet + Smart GPS Tracker Equals More Productivity


GPS tracking is an essential management strategy in any fleet company. It plays a major role in boosting asset utilisation. All managers and owners of these ventures should adopt it and ensure that they have the latest solution.

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All You Need to Know About Boosting Asset Utilization with GPS Tracking

by CuriousPost time to read: 2 min